SMQ 29.3
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SMQ 29.3
Sport Marketing Quarterly, Volume 29 Issue 3, September 2020
ISSN: 1061-6934 (print)
ISSN: 1557-2528 (online)
In this issue:
A Gratification Model of Sport Team Mobile Application Usage
An Analysis of Attributes Impacting Consumer Online Sport Ticket Purchases in a Dual-Market Environment
Examining the Impact of Fantasy Sport Participation and Fan Identification on Player Performance and Brand Image Perceptions
Fantasy Sport Usage and Multiplatform Sport Media Consumption Behaviors
The Influence of Personal Tendencies, Situational Power State, and Social Exclusion on Distinctive Consumption Choice
The Dark Side of Spectator Behavior: Effects of Spectator Dysfunctional Behavior on Anger, Rumination, and Revisit Intention
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